Advantages of Symbol Group Partners

Growth of sales

•Strength of network brand (growth of sales by 15-20%);
•Consolidated marketing and advertising activity (the growth of sales on special offers by 100-150%);

Profitability increase

• Special financial terms – goods credits are available;
• Bonuses from the Symbol Group for sales targets met;

Centralized promotion of Symbol Group network under single network brand “CIFROTECH”

• Partners of the Symbol Group are provided Elements of registered trade mark “CIFROTECH” ;

• Web-site of the Symbol Group network presenting information about retail outlets of Partners;
• Consolidated advertising and marketing activities within the “CIFROTECH-partner” network;
• Partners of the Symbol Group are provided with free POS-materials for the activities;

Product range and pricing

•Partner of Symbol Group sets its product range and retail prices independently, if desired may follow recommendations given by Ltd “Cifrotech”;
•When special marketing activities are being held, prices for “special offers” are regulated as well as the product range needed for the activity;

Informative support

• Information to Symbol Group Partners is being sent on latest products and market trends;

Training and motivation of employees

• Ltd “Cifrotech” coordinates education of employees of Symbol Group Partners at vendors’ trainings;
• Ltd “Cifrotech” helps to engage salesmen of Symbol Group Partners in vendors’ motivation programs.

Individual approach to every Partner

•Ltd “Cifrotech” coordinates the project;
•Every Partner of the Symbol Group is supported by an account manager of Cifrotech regional representative office;

• Symbol Group Project